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Alphanumeric is a clothing line born out of the lifestyle of action sports including skateboarding and snowboarding. Alphanumeric Clothing is a sought after fashion brand by the participants of these and other extreme sports. DJ's, musicians, and artists have also embraced Alphanumeric Clothing as a brand of choice and distinction. Alphanumeric Clothing supports a full team including skateboarders Rodney Clark and Danny Wainwright.
Alphanumeric was originally launched in 1998. Alphanumeric "EnvironMental Protection Company" stepped onto the scene with technical yet functional apparel the was built to ride, eventually laying the roots for modern street wear. Alphanumeric fussed a mix of lifestyles crossing over skateboarding, surfing, snowboarding, car culture and music.
Taking a non-traditional approach to design and marketing, Alphanumeric utilized and educational based ad campaign. The concept behind the behind the brand name "Alphanumeric" is to combine letters (alpha) and numbers (numeric), to communicate a worldwide message.
Alphanumeric team riders include skateboarders Rodney Clark and Danny Wainwright.
Alphanumeric
Alphanumeric was originally launched in 1998. Alphanumeric "EnvironMental Protection Company" stepped onto the scene with technical yet functional apparel the was built to ride, eventually laying the roots for modern street wear. Alphanumeric fussed a mix of lifestyles crossing over skateboarding, surfing, snowboarding, car culture and music.
Taking a non-traditional approach to design and marketing, Alphanumeric utilized and educational based ad campaign. The concept behind the behind the brand name "Alphanumeric" is to combine letters (alpha) and numbers (numeric), to communicate a worldwide message.
Alphanumeric team riders include skateboarders Rodney Clark and Danny Wainwright.
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